Experience
Yext (Los Angeles, CA)
Director, Client Success - Enterprise
2019 - Present
Manage Yext’s largest enterprise clients (e.g. UPS Store, LDS Church, Safeway, Hilton Hotels, Walt Disney Co., Chipotle Mexican Grill, Yum! Brands, Kia Motors, etc) across various industries and unique solutions. Achieved 100% retention and >2,000% incremental growth quota attainment.
Consult in adoption of scalable AI solutions that increase search discoverability and engagement through SEO recommendations, ideation, and exclusive beta product participation. Lead business reviews with executives and key decision makers demonstrating ROI and thought leadership.
Lead and mentor CSMs in developing role-specific success skills like: account management, consultative best practices, storytelling, and objection handling.
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Hyundai Motor America (Fountain Valley, CA)
Manager, Digital Marketing
2017 - 2019
Managed >$70M digital media budget for paid display, social, search, programmatic, and video campaigns. Directed agency partners on messaging and creative executions to improve awareness and drive interest for in-market audiences. Regularly collaborated with publishers on new pilot opportunities or strategic optimization.
Assistant Manager, Certified Pre-Owned Program
2015 - 2017
Program manager for Hyundai and Genesis luxury CPO programs leading initiatives in: agency/vendor management, marketing, digital media strategy, program development, field training, operations, incentives, and IT systems.
Managed >$8M digital media and operations budget, analyzed performance for impactful audience targeting and optimized creative messaging while delivering measurable omnichannel shopping experiences.
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Mazda North American Operations (Irvine, CA)
Specialist, Retail Marketing
2012 - 2014
Responsible for retail broadcast, print, radio, and digital marketing assets. Created comprehensive product guides to support new and redesigned model launches. Published monthly executive communications deployed to >10K corporate, regional, and dealership employees via CRM email and broadcast video
Administrator, Certified Pre-Owned Program
2010 - 2012
Managed digital advertising and syndicated inventory listings across publishers to support dealers attain sales objectives. Created a scalable regional experiential kits for use at various activations to promote the CPO Program. Sustained best-ever CPO sales records year-over-year for multiple years.
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